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The guide

Products, materials and specs

A customer's hand reaches the garment before the eye reaches the design, and what it finds there was settled weeks earlier: which blank, what weight, which print method the fabric can carry, how much area the machine covers. Fabric weight is the plainest case. The distance between a tee that clings to the arm and one that keeps its shoulder line after repeated washing is grams per square meter, and the same logic decides whether a mug's coating takes ink and whether paper still holds detail once a poster is scaled up. Print on demand removes none of those decisions; it only changes what a wrong one costs, from a pallet sitting in a warehouse to a single piece. Tamm cuts, sews and prints inside Saudi Arabia, behind a seller's own store rather than in place of it. Choose from a photograph and you learn the material from the first return.

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