Skip to content
Tamm

Privacy and Confidentiality Policy

Last updated: 26 October 2026

The entity

A Saudi company registered in the Kingdom of Saudi Arabia, referred to in this document as the "Company" or "Tamm".

Commercial register
7054544486
VAT number
314841629700003

Transformational Retail Holding Company (the "Company") provides manufacturing, print-on-demand, storage, order preparation and shipping services under the "Tamm" brand. Mindful of the importance of protecting personal data, and in compliance with the Personal Data Protection Law and its regulations and the Anti-Cyber Crime Law of the Kingdom of Saudi Arabia, we wrote this policy to explain what data we collect, why, with whom we share it, and what rights its owners have. By using the Tamm services you confirm that you have read this policy.

1. Definitions

  • The Company or Tamm: the company named above and its affiliates, and every digital channel it runs to deliver its services, including websites, dashboards, programming interfaces and applications.
  • The Services: manufacturing, print-on-demand, storage, order preparation, shipping and returns handling services and the digital tools that go with them.
  • The Client: any natural or legal person who opens an account with the Company or requests its services.
  • Sales Channel: any website, application or platform through which the Client sells to its own customers and which it connects to its account with the Company.
  • The Recipient: the person who buys from the Client through a Sales Channel and to whom an order is shipped.
  • The Visitor: anyone who browses the Company’s websites without an account.
  • Personal data: any data relating to an identified or identifiable person, directly or indirectly.
  • A Provider: any third party the Company engages to deliver its services.

2. The Company’s role in processing

  • Client and Visitor data: the Company is the controller and determines the purposes and means of processing.
  • Recipient data: it reaches the Company from the Client or its Sales Channel, and the Company processes it on the Client’s behalf as a processor, for the sole purpose of executing, shipping and handling the returns of orders. The Client is the controller of that data and is responsible for the lawfulness of collecting it and for informing Recipients that it is shared with fulfillment and shipping providers.

3. The data we collect

  • Client account data: name, phone number, email, entity name and its commercial registration or freelance document, VAT number, address, and encrypted credentials.
  • Payment data: payment cards are processed by a licensed payment provider. Full card details never reach the Company; when a Client chooses to save a card, we keep a reference token, the card type, the last four digits and the expiry date.
  • Connection data: the tokens and permissions a Sales Channel grants to the Client’s account, encrypted, and the product and order data received through it.
  • Recipient data: name, phone number, shipping address and order details, to the extent that preparing and shipping the order requires.
  • Content: the designs, files and images the Client uploads for printing.
  • Technical data: IP address, device and browser type, cookies, usage logs, and session recordings on the Company’s websites for improvement and security.
  • Correspondence: what a Client or Visitor sends through the contact, request and application forms.

4. Purposes of processing

We process data to:

  • Open the account and verify identity and eligibility.
  • Execute orders: manufacturing, printing, storage, preparation, shipping and returns, and print the Recipient’s name and address on the shipping label.
  • Manage the wallet, fees, invoices and monthly statements.
  • Run the connections with Sales Channels and update products, orders and shipping statuses in them.
  • Communicate with the Client about its account, orders and notifications.
  • Improve, measure and secure the Services and prevent fraud.
  • Comply with legal, accounting and tax obligations.
  • Market the Company’s services to the Client, with the option to unsubscribe at any time. We never market to Recipients.

5. Sharing data

We share data, to the extent necessary, with:

  • Carriers and delivery companies: the Recipient’s name, address, phone number and shipment details.
  • Payment providers and banks: to process wallet top-ups and automatic charges.
  • Sales Channel platforms: product, order and shipping status updates, within the permissions the Client granted.
  • The domain registrar and the registry of the ending: when the Client buys a domain through the dashboard, we share the store owner’s name, email address, verified phone number and the store’s address with an ICANN-accredited registrar that registers the domain, and with the registry of the domain’s ending, to the extent the registration requires, including the deposit of registration data with an escrow agent and the registrar’s obligations to ICANN. This data may be processed outside the Kingdom, and its processing by the registrar is also governed by the Domain Registration Agreement.
  • AI model providers: when the Client uses the agent, the store builder or the Studio, we send the inputs and files needed to deliver the requested Service only. This data may be processed outside the Kingdom.
  • Hosting, infrastructure, analytics and support providers, contractually bound to protect the data.
  • Advertising partners (Meta, TikTok, Snapchat, Google and OpenAI): to measure and improve the performance of the Company’s own advertising, as described in section 9. This data may be processed outside the Kingdom.
  • Public authorities: on a lawful request, or on suspicion of unlawful activity such as fraud, money laundering or data misuse.
  • Affiliates: to run the Services, align policies and comply, all bound by this policy.

The Company does not sell personal data to anyone.

6. Storage and transfers

Data is stored with hosting providers that meet recognised security standards. Some data may be processed outside the Kingdom by international providers under the conditions the Personal Data Protection Law and its regulations allow, including processing agreements and appropriate safeguards.

7. Data security

  • We apply technical and organisational measures to protect data, including encryption in transit and at rest for sensitive data, need-based access restriction, and access logging.
  • Passwords are stored hashed, connection tokens are encrypted, and full card details are never stored with us.
  • In the event of a breach affecting personal data, we notify the competent authorities and the affected data owners as the law requires.

8. Retention

  • Account data: for as long as the account exists, then for the period accounting and tax rules require.
  • Recipient data: for the time it takes to execute the order and handle its returns and the statutory period for keeping shipping records, after which it is deleted or anonymised. The Client may request earlier deletion unless the law prevents it.
  • Connection data: until the connection is removed, after which the tokens are deleted.
  • Correspondence and requests: a reasonable period for replying and following up.

9. Cookies and analytics

The Company’s websites use cookies necessary for their operation, measurement tools to understand usage and improve pages, and may record browsing sessions with sensitive fields masked. The sign-up pages keep the identifiers of the advertising campaigns a visitor arrived through, to measure advertising performance. Visitors can manage cookies from their browser settings.

On its public pages and sign-up pages, the Company uses the advertising measurement tags of its advertising partners: Meta, TikTok, Snapchat, Google and OpenAI. These tags set cookies belonging to each partner, and they are not loaded inside the dashboard after sign-in or on Clients’ stores.

When a sign-up verification code is requested, when the account is created, when the store is launched for the first time, when the first product is added and when the first paid plan is purchased, the Company sends these partners, as far as each partner accepts them: the advertising click identifier where there is one, the partner’s own cookie identifier where there is one, the IP address, the browser identifier (user agent), an irreversible hash of the email address and mobile number, an internal reference number for the event and its time, and, on a purchase, the plan’s name, value and currency. This is done solely to measure and improve the performance of the Company’s own advertising; Client names, the content of their stores and their buyers’ data are not sent.

10. Rights of data owners

A data owner has, under the law:

  • The right to know how their data is processed.
  • The right to access their data and obtain a copy of it.
  • The right to correct, complete or update their data.
  • The right to request the destruction of their data when it is no longer needed, unless the law prevents it.
  • The right to withdraw consent for processing based on consent.
  • The right to lodge a complaint with the competent personal data protection authority in the Kingdom.

Recipients contact the Client they bought from, as the controller, about their data, and the Company helps the Client meet those requests. Requests to the Company go to the email below.

11. The Client’s obligations

  • The Client confirms the accuracy of the data it provides and keeps it up to date.
  • The Client ensures that collecting Recipient data and sharing it with the Company is lawful and consistent with the privacy policy published in its Sales Channel.
  • The Client will not misuse any data it sees through the Company’s services.

12. Changes to this policy

The Company may change this policy at any time by publishing the updated version on its website. The Company notifies clients of material changes by email or in the dashboard.

13. Contact

For questions, or to exercise your rights regarding personal data:

Transformational Retail Holding Company

Address: 34248 Dammam, Saudi Arabia

Email: salam@tamm.com

This policy was written in Arabic and translated into English for convenience; in case of any difference, the Arabic text prevails.

Contact

For any question or legal notice: salam@tamm.com