Skip to content
Start free
All terms

Term

Tracking pixel

Code in a store's pages that reports what a visitor did to an advertising platform, so it knows which advert sold; its data falls under the PDPL.

Also called: Meta Pixel, conversion tag

How we do it at Tamm

A pixel is an app in the App Store: you add your TikTok, Snapchat, Meta or X pixel to your Tamm store, and you remain the controller of your customer's data.

Your idea deserves a brand

Open your store free. We make your pieces, pack them, and deliver them to your customer in your name.

Start free